With regards to the Daiwa Securities Group's initiatives
to promote corporate social responsibility, I would like
to highlight two points of praise and suggest one issue
for improvement.
The first point I'd like to praise is the Group's focus on
social contributions through its core business. As
presented in the Special Feature section of this report, the
Daiwa Securities Group's CSR policy, drawn up based on
clear principles and careful planning, involves emphasis on
socially responsible investment (SRI) and the development
and marketing of products based on the SRI concept.
Socially responsible investors have the desire to make
the world we live in a better place. These investors are
certainly on the rise and their concerns are becoming more
differentiated. The Daiwa Securities Group is able to meet
the expectations of these socially responsible investors, by
clarifying and distinguishing its stock-picking criteria in
response to the investors' diversifying and refining
opinions. As a result, the Group has built up Japan's
largest asset balance of SRI products.
The second point I commend is that the Group
emphasizes ethical and legal compliance in order to
improve the quality of its business and how it is
conducted. The Group believes that by achieving a high
standard in managing its business, the company can and
will earn the confidence of its customers, including socially
responsible investors.
After reviewing many companies, I have noticed that
in the attempt to achieve full legal compliance on all
aspects, companies sometimes lack the will to push
through tough measures, resulting in only superficial efforts
at compliance. In extreme cases, some companies just
create and sign required compliance-related documents,
hoping they will spare the company from scrutiny of its
actual practices. The Daiwa Securities Group appears to
be fully aware of such pitfalls, and has therefore made a
determined effort to internalize the concept of legal
compliance and integrity. Indeed, through the proper
implementation of ethical measures, the Group has made
real improvements to the quality of its business. But why
go to such efforts? I think it is because the Group is keenly
aware of the fact that it cannot offer SRI products to the
public without first becoming a law-abiding corporate
citizen and ethically respected company that has earned
the confidence of its stakeholders.
Finally, I would like to point out an area in need of
improvement. As the Group works toward improving the
quality of its business operations, the number of customer
complaints continues to increase at the same time.
The number of telephone complaints in fiscal 2005
increased by over 300 calls from fiscal 2004, reaching
an annual total of more than 2,000 complaints. This
development suggests that drastic measures must be
taken to tackle this. Furthermore, the customer satisfaction
surveys show that clients are unhappy when the handover
of their accounts is managed poorly following a change in
their account manager. Follow-up after sales was also
highlighted as being poor. A greater number of complaints may be expected as a result of the increase in the number
of individual investors. However, to address the problem
areas, some form of group-wide change is required. More
importantly, the Daiwa Securities Group has chosen to be
open about this issue and has included it in this report.
This shows that the Group is ready and willing to take the
necessary steps to make real improvements.
This highlighting of the problem of customer
dissatisfaction could leave doubts in some readers' minds
about how confident they can be in the Daiwa Securities
Group. To answer this appropriately, let us take a look at
what Daiwa Securities Co. Ltd. did after a large selling
order was erroneously executed at a particular securities
firm in 2005. As a result of an input error, it mistakenly sold
a large quantity of stocks at a very low price.
As we see in the Message from the President, Shigeharu
Suzuki, President and CEO of Daiwa Securities Group Inc.,
always tells his employees that he does not want any
profits earned through unethical operations. If this were not
the case, then the Daiwa Securities Group could have
easily engaged in a massive purchase of the stocks, just
like other individual speculators and institutional investors.
However, once the Daiwa dealers noticed the spike in the
volume of selling resulting from the erroneous order, they
immediately stopped purchasing. During the few minutes
that other companies were making large profits as a result
of the error, frontline Daiwa staff made the decision without
the need for direction from above.
I will leave the readers to decide whether or not the
Daiwa staff made the right decision. In my opinion,
however, I see their actions as proof that the top
management's uncompromising integrity and honest
stance towards ethical commitment have definitely
become the foundation of the corporate culture at the
Daiwa Securities Group.
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